An IRO recently reached out and asked: “We just did a perception study, and analysts say the prepared remarks portion of our earnings call is too long. They also think our earnings presentation is overly detailed. Any advice?” Here’s our take: We’re in a world of attention deficit—where shorter, crisper,...
We live in the world of presentations 24X7, and yet learned new insights from my fellow panelists, Mark Zindler and Gervais Williams during our webinar on IR Magazine last week.  Here are my few light-bulb moments. 01 Loved Gervais’s idea to add a pinch of surprise to your slides from...

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