If you’re part of a Sales, Category Management, or Insights team in the CPG world, you know the immense effort that goes into crafting retailer presentations. Whether it’s launching new products, securing shelf space, or engaging in top-to-top meetings, the stakes are always high. But what if I told you there was a way to […]

We got this question from an IRO recently right after their earnings release. Looking to streamline her presentation, she asked, “What should my Earnings Deck cover? Any advice on general flow? What are the must-haves? Our deck has bloated over time, and I feel like we’re not communicating well.” I see a lot (a lot!) […]

Are you gearing up for your company’s upcoming Investor Day? As an Investor Relations Officer, the success of your I-Day relies heavily on a compelling main message that you want your analyst audience to walk away with. Consider these 3 steps when creating your main message. 01 Be clear on your “Why?” As you craft […]

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